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The Entrepreneur’s Source Explains The Battered Investor Syndrome

Overcoming Battered Investor Syndrome: The Entrepreneur’s Source Highlights Benefit of Investing in Franchising

Many people are experiencing The Battered Investor Syndrome®. Investors have taken many roller coaster rides with their investments, especially over past decade. The majority of people place the power of their wealth-building and investments to others outside their control: Wall Street. In turn, the financial community they trusted to do the right thing and continue to build their portfolios and yield a reasonable return have often left investors disappointed.

Portfolios are dependent on the economy, the stock market, unemployment, and many other factors outside of investors’ control. Many variables impact the results of reactive investments. People make reactive investments into their financial futures not only to be able to pay their bills when they retire, but also to live the type of lifestyle that they would like to live. Investors are beaten up and battered.

Even those who experience a handsome return are very aware of the risk and are beginning to shift beyond the idea that others should control their wealth exclusively.

How to Overcome Battered Investor Syndrome

In this New Career Economy®, it makes sense for investors to evaluate their portfolios and reallocate a portion of investments to a proactive side, such as a business franchise opportunity. This type of approach also makes good diversification sense.

Investors are taking control of their financial futures by investing in proven business opportunities.  The shift toward more proactive investments in the form of franchise opportunities are helping investors experience a more reliable return on investment.

Benefits of Investing in a Franchise Business Model:

  • Existing brand awareness
  • Marketing support provided by the franchisor
  • Market knowledge of products or services
  • Established business systems with ongoing support
  • Designated geographic operating territories that manage competition
  • Combined buying power with suppliers
  • Reduced failure rates compared to other small business start-ups

Take the First Steps with The Entrepreneur’s Source®


Build a vision board and take the first steps toward matching your goals with your vision at: http://www.entrepreneurssource.com/


The Entrepreneur’s Source on why Baby Boomers are Turning to Franchising

The Entrepreneur’s Source® on why Baby Boomers are Turning to Franchising

In the early 1990s, the average age for retirement was 57 – it has since been steadily increasing. Recent studies indicate that more than 80 percent of baby boomers in the United States and 50 percent in Canada are not confident they will possess adequate funds for a comfortable retirement and anticipate the need to work beyond today’s traditional retirement ages of 62 to 65.

For many Americans and Canadians, simply having a job has not provided the wealth and equity necessary to retire on time. In the United States, the 55- to 64-year-old age group has had the largest increase in entrepreneurial activity over the last decade, according to the Ewing Marion Kauffman Foundation, a nonprofit group that promotes entrepreneurship.

Older adults are beginning to realize that they cannot count on reactive investments, such as the stock market, and instead are choosing to explore franchising as a means to take control of their own destiny,. While the job market remains volatile, franchising provides an investment opportunity backed by the security of a credible, established business plan.

The five types of boomer-friendly franchise opportunities and the reasons they fit for older entrepreneurs:

  1. Home-based franchises require much less start-up capital than brick-and-mortar franchises and have more flexible hours.
  1. Business coaching franchises allow retirees to use their acquired business experience and they can often work from home.
  1. Tutoring/education franchises require a lower capital investment and are proven to be less stressful than a business opportunity like a restaurant concept.
  1. Senior-care franchises allow baby boomers to easily relate to the customer base. Additionally, there is high demand for senior-care services, which will only continue to grow.
  1. Staffing/recruiting franchises are a great option for retired executives who have grown accustom to the hiring process. Staffing services also have high customer demand that will grow as the economy improves.

If you can follow the system and you’re not a maverick, then franchising is a great opportunity for you. The franchise brings about 80 percent of the discipline to be successful; the other 20 percent is what the person brings to it to develop the business.”

Those boomers concerned with the startup costs associated with franchising may be surprised to learn there are several options that may be within their budget.

“Many people are under the false impression that in order to invest in a franchise you must have a very high net worth, but that’s not always the case,” said Terry Powell, Founder of The Entrepreneur’s Source®. “Franchise investments can begin as low as $10,000 and range into the millions depending on the real estate and fixed costs associated with the business model.”

For more information about The Entrepreneur’s Source® and franchising opportunities, visit http://www.EntrepreneursSource.com/.


The Entrepreneur’s Source Reviews Why Millennials and Parents Explore Franchise Ownership

The Entrepreneur’s Source® Reviews Why Millennials and their Parents are Exploring Franchise Ownership Together

In an unfavorable jobs landscape plagued with part-time and temporary positions, unpromising opportunities and high competition for the few openings available, more job-seeking parents and children are becoming business partners to take control of their professional futures through franchising.

According to the Bureau of Labor Statistics, the average length of unemployment for workers over 55 has risen to more than a year. What’s more, a recent analysis by The Associated Press found that 53.6 percent of those with bachelor’s degrees under age 25 were jobless or underemployed, a 12.6 percent increase in the past decade.

“A vast majority of today’s unemployed baby boomers are seasoned executives with severance packages who are now looking for new ways to invest in their future. This trend, coupled with a bleak job market for today’s college graduates, has led more and more parents to partner with their children and invest in themselves by opening a franchise,” said Terry Powell, founder of The Entrepreneur’s Source®, the nation’s leading career and franchise business coaching network.

Parent-child partners find franchising to be a lucrative vehicle to entrepreneurship because it offers easy-to-follow systems and combines the many benefits of business ownership with a brand name, experience, proven operating system, and ongoing guidance and support provided by an established franchisor. Prospective entrepreneurs are also attracted to the countless types of franchise business opportunities available.

“Finding a franchise concept that allows everyone to leverage their skill set is imperative when identifying the right opportunity for a multigenerational partnership. Even if the parent isn’t fully engrained in the business – leaving their child to run the operations – they should still have an interest in the concept and be able to utilize their experience or skills to provide support,” Powell added. “When everyone is active in the business, we often find the parents handling jobs that require local connections while the children take care of day-to-day operations and online marketing.”

The Entrepreneur’s Source® hosts educational webinars to help aspiring entrepreneurs learn how to start building the blueprint to reach their desired Income, Lifestyle, Wealth, and Equity. Visit www.theentrepreneurssource.com/franchise/ to get started.